RESources
LEVEL UP YOUR LEARNING
Articles, research and resources for motivated professionals.
RESEARCH
Latest Findings
We are big fans of research, both in practice and to contribute to the betterment of our profession.
Check out our latest research to the right and if you’re interested in collaborating on a future project, click below.
University of Southern California
“The Effects of Organizational Culture on Millennial Engagement and Turnover in Start-ups: An Innovation Study,” October 2017
Council for Advancement and Support of Education (CASE)
“Getting Onboard,” December 2019
National Schools Public Relations Association (NSPRA)
“Improving Your Culture Through Onboarding,” May 2020
Women in PR, Quadriga University of Applied Sciences
“Burnout Amongst Female Public Relations Practitioners,” June 2020
Leading a communications team with excellence and continuous positive energy would be an understatement for the effect Dr. Holdsworth had on our department.
I had the privilege of reporting to and working directly with Dr. Holdsworth on several marketing and branding campaigns, and in our time together, we stirred up award-winning pieces, one after another. I don’t think for a second that any compelling piece we published would have been possible without the heartwarming support and uplifting direction from Dr. Holdsworth. She has an incredibly lively and contagious positive attitude that makes the impossible not only achievable, but enjoyable too.
Anyone would be lucky to work with a leader like Amanda. Expect many laughs, and for her leadership style to make you sincerely love the work you do!
From Our Founder
Learning + Leading
Research is the foundation to any successful PR, marketing or branding campaign.
But, we also have to look to the future. How can we lead without learning from others? How can we try new things if we don’t learn from the past?
Perhaps, more importantly, how can we help advance our profession?
Through research, we can do all of these things. Interested in collaborating?
Get In Touch
Offices in Canada and the U.S.
+1 734.351.6448
HELLO@HOLDSWORTHCOMMUNICATIONS.COM